Direct marketing has one job: ask for action.
Not awareness or engagement.
Action.
Most marketing fails because people hide the offer, pad the message with polite noise, then wonder why nobody replies.

As Claude Hopkins described it 103 years ago, good copywriting is, “just salesmanship”:
Say what you mean, in the order people want it, then ask for the order.
virtualBird gives you access to my advice any day, any time of day.
The moment you hit a problem, you can ask and get guidance. No diary ,no waiting for “Tuesday at 3”.
If you want to lock in your special, introductory price, join while this offer is available. Details are below.
virtualBird does not write copy for you.
But it will take your draft and “critique” it.
It also helps you make better decisions before you write, so your writing works harder.
You use it to get practical advice on things like:
… quite simply you can ask me any question you have about marketing and copywriting.

You stay in charge. But, crucially, you stop guessing.
If you want me “on call” whenever you hit a marketing problem, join now and lock in your special, introductory price of $39.97 / month.

If you could buy my time the old way, you'd do it in blocks of an hour here, a day there. And a monthly retainer if you were serious.
Agencies charge by the hour, by commission, or by an agreed monthly fee. It adds up very quickly and you have to plan your life round it.
virtualBird flips it.
You enjoy the benefit of access to me whenever you need it:
Sunday night before a Monday launch, early morning before a pitch, ten minutes before you hit “send”.
And there’s a second advantage: you build your own judgement. You stop being dependent on “creative” people with strong opinions and weak results.
Use virtualBird properly and you end up doing four things better. You:

1. Get more people to read
You learn how to keep attention moving forward.
Tiny devices do it: the right transitions, questions, simple curiosity, the promise of something useful coming next.

2. Give more reasons to act
Selling works when you pile up reasons.
If you don’t, you lose sales. This is why long copy so often beats short copy.

3. Remove fear
Guarantees and risk reversal work because people hate losing more than they like gaining.

4. Stop “paying peanuts for monkeys”
You learn what matters: offer, proof, structure, the ask. You become harder to fool.
None of this is mystical, it's learned from experience.
Get virtualBird now, use it on one campaign this week and measure what changes.
virtualBird will normally be $49.97 / month.
But for the next 30 days, you can join for only $39.97 / month.
And here's the key point: join during this introductory period and you lock in your special $39.97 / month subscription for ever.
If you like saving money, don’t give yourself an elegant reason to delay.
Try virtualBird for 60 days.
If you decide it isn’t worth it, ask for your money back.
This matters because the right way to buy anything is as a test. And your guarantee makes testing easy.
Grab your special, introductory price now while the risk sits with me - not you.

Good question.
Most people buy things with good intentions, then life happens.
So borrow a habit I often recommend:
Each month, write down one thing you will do better than last month, then do it.
But make it even simpler for yourself:
Pick one current job and use virtualBird to decide the offer, the lead, the proof, the ask. Then test it and see how much better it's done.

Neither are most people who write marketing.
They are employees with a job.
The cure is not “talent”. The cure is plain English, short paragraphs, fewer needless words and “you” more than “we”.

Markets and media may vary, principles don’t.
People still want a clear benefit, believable proof and a simple next step.

Fine.
Agencies still need briefs, offers, priorities and someone on your side who cares about response.
If you can’t judge work, you can’t manage it.

You can also find free diet advice. Yet people still get fat.
The value is not “information”.
The value is fast, practical guidance applied to your problem when you need it.

Then hire a copywriter – speak to Gerald.
virtualBird is for people who want the skill, the method and the confidence to act without waiting for approval.
If you want me on hand, day or night, to help you make better marketing decisions, join now.

Take the special introductory price now. Then use virtualBird today on the next piece of marketing you need to work on.
Best,
Drayton
PS. People put off decisions, then forget.
Sadly, the ones who need help most, do it most.
So do this while you’re thinking about it: join at $39.97 / month and lock in your price for ever.
Then, today, pick one thing you are working on and improve one part of it.
Just one improvement a month is enough to make this a very good bargain.
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